by David Castle | Sep 12, 2023 | Marketing 101 Curated Content and Originals
In 2023, Google’s no longer the only search engine. In just one scrolling session, you might search Instagram for makeup tips, Facebook for products, or even TikTok for something niche — like bat videos. @lubeebatconservancy big yawn #bats #lubeebats #cute ♬...
by David Castle | Sep 12, 2023 | Marketing 101 Curated Content and Originals
Learn how to create a unified brand experience with an omnichannel strategy that today‘s customers expect. Source
by David Castle | Aug 17, 2023 | Marketing 101 Curated Content and Originals
Organization schema is a type of structured data. It gives search engines information about your organization. Here’s how to create and implement it. Source
by David Castle | Jan 15, 2023 | Marketing 101 Curated Content and Originals
It seems that TikTok came out of nowhere and quickly established itself as a bonafide social network. To do that in a surprising amount of time in what happens to be a very competitive market deserves praise. TikTok has a significant advantage that incumbents...
by David Castle | Sep 7, 2022 | Marketing 101 Curated Content and Originals
Gone almost as fast as it was introduced — Instagram’s full-screen video feed proposal has been retired. Earlier this summer, Instagram revealed plans to test out a new full-screen mode for its feed and an updated navigation bar, hoping to make content on the platform...
by David Castle | Sep 6, 2022 | Marketing 101 Curated Content and Originals
Facebook is Redesigning its News Feed: What Marketers Need to Know Back in July, Mark Zuckerberg announced a change to Facebook’s news feed — it’s been split in two! Facebook now has a Home tab and a Feeds tab. The Home tab includes content recommended to...
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