VIDEO: How to Win More Customers With a 5-star Reputation Strategy

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As part of the Local Marketing Institute‘s Local Business Marketing Summit earlier this year, I had the pleasure of sharing my tips for developing an effective reputation management strategy. Take a look at the video below for the

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The Leader’s Guide to Effective Change Management

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The only constant in life is change.

The 17 Best Photoshop Tutorials & Ideas for Anything You’re Trying to Accomplish

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There's no doubt that Photoshop is an incredibly powerful tool for marketers. Photoshop has thousands of features, tools, settings, and shortcuts that have drastically changed and shaped graphic design and photo editing over the last few decades.

With the sophistication of today's design capabilities, however, comes the hassle of learning and staying up-to-date on Photoshop's features.

The What, Where, and How of Video Consumption [New Data]

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Since late last week, the topic of online video has worked its way into a few headlines.

Guidelines for the Top Local Review Sites: Rules from Google, Facebook, Yelp, and more Explained

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We’ll be updating this page as and when guidelines change, so be sure to bookmark! Every year, the BrightLocal Local Consumer Review Survey shows us just how important reviews are for local businesses. Of all the data,

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8 of the Best Retail Blogs Every Retailer Should Be Reading

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The retail industry evolves fast. Ten years ago, every town’s mall was a bustling hub of commerce, chock full of busy shops and pesky tweens. Nowadays, Cyber Monday generates $1.5 billion more in sales than Black Friday does.

14 Unforgettable Color Palettes to Help You Design Your Own

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It's a well-known fact that colors can influence mood -- consider how you feel differently when you enter a bright orange room, versus a muted gray.

The Ultimate Social Media Holiday Calendar for 2019 [Template]

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Whether it's International Cat Day, Pizza Day, or Talk Like a Pirate Day, it seems like almost every day, the internet is celebrating a holiday.

Whenever I log onto Twitter, I quickly scan what's trending on the lefthand side of the screen.

Have you ever had this experience -- when you see an obscure holiday or observance day trending, and you think to yourself "Yup, I'm celebrating that"?

The Voice Search Barometer: Where Do Users Stand? [New Data]

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At this week's annual Samsung Developer Conference, there was one technology that arguably stole the spotlight: Voice.

Poll Results: Did the Mobile-first Index Affect Local Businesses?

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The mobile-first index should have come as no surprise to local businesses. Google announced its plans for mobile way back in 2016, and its slow rollout has given businesses plenty of time to adhere to the new

The post Poll Results: Did the Mobile-first Index Affect Local Businesses? appeared first on BrightLocal.

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